• New business model includes a topical player in sales: Special offers. These campaigns have an effect on customer behaviours.

  • The new generation is ready for a sentimental bound with the brands. However, it is relatively difficult for a loyalty relationship between Y generation and brands.

  • Youth of Turkey prefers to be valued at work; which makes Google majority‚Äôs best place to work.

  • New Economy is shaped by new dynamics. Corporations are believed to have a change in the face of new generation.